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Communications and Advocacy Specialist

Date: 23-Jun-2022

Location: Maputo, Mozambique

Company: Plan International

Plan International is a rights-based development and humanitarian organization working for better lives for all children. We are independent of government and have no political or religious affiliation. Our purpose is to strive for a just world that advances children’s rights and equality for girls. We have been building powerful partnerships for children for more than 80 years, and are now active in more than 70 countries. Our global strategy has a specific focus on girls, as they are often the most marginalized and most often left behind. We have committed ourselves to the ambitious target of reaching 100 million girls over 5 years, to ensure they can learn, lead, decide and thrive. This is our contribution to reaching the sustainable development goals, and in particular the goals on gender equality. Our organization is transforming itself to meet this enormous challenge everywhere we work. We need bold, forward-thinking and innovative individuals to lead our country operations, driving change and delivering results that will allow us to reach our target of 100 million girls.  
In Mozambique we are working to eradicate early marriage and early pregnancy through projects that focus on adolescent girls in Inhambane Sofala and Nampula provinces. These projects are programmed along our three strategic pillars: Girl Education, Sexual Reproductive Health Rights, Youth Economic Empowerment and climate change. Our work is gender transformative and includes influencing work at national and sub-regional level.

The post holder coordinates all Communications, Advocacy, marketing, branding and campaigns. This includes, but is not limited to, promoting Plan’s Global Campaigns; enhancing corporate communications (internal and external); optimizing information and knowledge management and documentation; and building brand and organizational visibility, image and profile, ensuring massive information on social media.



Reporting to the Head of Programs, the post holder manages the Communications and Advocacy budget at the Country Office, but also coordinates the establishment and use of Communications and Marketing related budgets in the Program Areas in coordination with project managers. The role develops the communication and advocacy strategy in liason with the PAs and the region, develops annual plans and spearheads its implementation. 


Direct reports: No direct reports. 

Key relationships 
•    Works closely with the MERL Specialist, Gender and Influencing Specialist, Program Area Managers and project managers;
•    Works with Regional and Global Hub colleagues (Communications and Advocacy); 
•    Work closely with Campaigns Leadership and Coordination Team
•    Work with NOs communications teams

•    Work closely with local and international media houses
•    Partner organisations
•    Civil society organizations
•    Youth and youth organisations
•    Other INGOs 
•    Government institutions and Academia.


Mid contact: Occasional interaction with children 

•    Typical Office environment with 50% travel in Country.


Corporate communications 
•    Create mechanism/s which ensure timely and quality sharing of information through different platforms including weekly and monthly newsletters.
•    Advise management and ensures the execution of decisions on various, creative, diversified and effective channels to communicate to external audience, ensuring appropriate messages and means to the audience.
•    In liaison with Program staff, lead the delivery of key messages appropriately tailored to external audience, including through the production and dissemination of reports, the organization of events and conferences, the establishment and maintenance of social media outlets (Facebook, Twitter, YouTube as well as external and internal website etc), and the use of other media channels including television and radio.
•    Lead all aspects related to the facilitation/production of NO communications materials originating in Mozambique, including through the visit of NO communications staff, international media crews, celebrities etc. 
•    Advise on and manage risks related to Plan’s communication and media work.
•    Ensure developments in organizational strategies, priorities, goals etc. are shared with staff through effective channels.
•    Support, advise the management and ensures the decision/s made on the internal communications of new policies, procedures, strategies, etc. and manage such communications as agreed through the production and dissemination of bulletins, magazines, and the use of other communications channel such as web site.
•    Lead and manage the formulation and implementation of Country Communications Strategy and Plan.
•    Support the development of Plan International Mozambique staff’s communication skills.
Advocacy and Campaigns
•    Lead and manage the design and implementation of the Advocacy priorities that align to and complement the Country Strategy and Global Advocacy Strategies.  
•    Undertake in-depth power and policy analysis of the structures, systems and networks in the country to identify opportunities for changes in law, policy, budget and behaviour that will drive the achievement of advocacy goals and objectives in the country;   
•    Maintains strong linkages with the Programmes and Monitoring, Evaluations and Research (MER) staff so that advocacy and policy approaches are evidence based.  
•    Identify, build and maintain value-added strategic partnerships and engagement with key stakeholders such as civil society organisations, multilateral institutions, relevant coalitions and networks, and other influencers to further Plan International’s delivery of its influencing agenda. 
•    In liaison with program staff, lead campaigning initiatives in relation to Plan’s global and local campaigns, ensuring appropriate messages and means to the local context.
•    Lead the formulation and implementation of the Country Advocacy and Campaigns Strategies and Plans.
•    Advise on and manage risks related to Plan’s campaigns and advocacy work. 
•    Establish, strengthen and maintain strategic partnership and alliances with campaigns and advocacy partners, such as but not limited to Ministry of Women and Social Action, Children and Youth Affairs; UN Agencies; INGOs, Media and Higher Educational Institutions. 
•    In liaison with program staff, shall ensure the production and dissemination of positions papers and position statements, key messages on the campaign themes.
•    In liaison with program staff, shall oversight and lead the production and dissemination of relevant research that support policy engagement. 
•    Represent Plan International at advocacy and policy meetings and events where necessary.  
•    Initiate and conduct new and relevant research. Write policy briefs on developments and trends, including mapping relevant stakeholders, potential impact and opportunity for engagement.

Marketing and branding 
•    Ensure the correct use of all the branding elements in all the external communications materials and public events, including logos and layouts. 
•    Ensure consistent and correct use of corporate and branding materials in the Country Office.
•    In liaison with program team, lead and ensure the quality & timely production of corporate marketing products, such as, the Country Program Progress Report. 
•    Lead, develop and manage the formulation and implementation of Country Marketing and Branding Strategy and Plan.
•    Ensures that best practices, success stories, case studies etc. are produced and adds value to country operations, fundraising and donor retention plan. 
•    Develop and maintain effective marketing, advertising and promotional activities.
•    Ensures that Plan International Mozambique partner organizations are trained and comply with Plan’s Global Identity and Branding Guidelines.
•    Establish, strengthen and maintain strategic partnership with media and public relations partners in order to boost Plan’s image, profile and visibility in the Country. 
•    Ensure that Plan International Mozambique is positioned high and known as a child centered community development organization. Ensures Plan’s public profile is positive and raised.
•    Support the positioning of Plan International Mozambique as a charity of choice- for development and humanitarian works. 
•    Ensure that Plan International Mozambique Emergency Response and Recovery Program Situation Reports are professionally and efficiently produced and disseminated to the global organization, donors and partners as necessary. 
•    Ensure that CO and Program Area staff are adequately trained, updated supported to comply with the Global Identity and Branding Guidelines.  

Information and knowledge management, learning and documentation
•    In liaison with program staff, ensures the effective gathering, packaging, management and utilization of critical information required to achieve country program goals, external influence, external publications and inform strategic directions. 
•    Ensures that proper systems and mechanisms are in place through which Plan International Mozambique corporate communications and marketing products are properly documented, protected, shared and displayed as necessary.
•    Ensure that user friendly systems or infrastructures in place where learning resources are shared.
•    Ensures that best practices and exemplary achievements are widely shared for learning.
•    Perform any other duties assigned by line manager 

Reporting (but not limited to)
•    Supports in reporting process, in particular quarterly and annual reports, to the RO including timely submission of all required reports and implementation of follow-up actions and recommendations; 

Location: Maputo

Contract: Permanent


Plan is an Equal Opportunity Employer and as such qualified female candidates are highly encouraged to apply. 
Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert early.
A range of pre-employment checks will be undertaken in conformity with Plan International's Child Protection Policy. 
As an international child-centered community development organisation, Plan International is fully committed to promoting the realisation of children's rights including their right to protection from violence and abuse. That means we have particular responsibilities to children that we come into contact with.
Plan International believes that in a world where children face so many threats of harm, it is our duty to ensure that we, as an organisation, do everything we can to keep children safe. We must not contribute in any way to harming or placing children at risk. 
Plan International operates an equal opportunities policy and actively encourages diversity, welcoming applications from all areas of the international community